Graphic design is the art of creating visual content to communicate messages. It combines typography, imagery, color, and layout to design materials like logos, advertisements, websites, and marketing collateral that effectively communicate a brand's message to its audience.

Graphic designers offer a wide range of services including logo design, branding, marketing materials (brochures, flyers, posters), website design, packaging design, social media graphics, and more. They help create visual identities for businesses and enhance the aesthetic appeal of digital and print content.

The timeline for designing a logo can vary depending on the complexity of the design and client feedback. Generally, it takes between a few days to several weeks. The process includes research, concept development, revisions, and finalizing the design.

The cost of graphic design services depends on the scope of the project, the designer's experience, and the complexity of the work. Simple projects like social media posts may cost less, while branding or packaging design can range from a few hundred to several thousand dollars.

Vector graphics are created using mathematical formulas and can be scaled infinitely without losing quality (e.g., logos, illustrations). Raster graphics, on the other hand, are made up of pixels, which means they can lose clarity when resized (e.g., photographs).

Providing high-quality images or specific brand assets (e.g., logos, fonts) is helpful, but not mandatory. If you don't have images, designers can source stock images or create original illustrations to match your vision and brand identity.

Yes, graphic design is essential for developing a cohesive brand identity. Through consistent use of design elements like logos, color schemes, and fonts, designers help establish a visual identity that communicates your brand’s values and personality to your audience.